October 2019 Mentor Program

Run your decorating business with intention.

  Enroll in Course


Program kicks off Thursday 24th October

Hands up if you're ready to turn your hobby into a fully fledged business before 2020 hits?!

It's time to take things seriously, it's the start of a new year and a new chapter in life for you!

You've got two choices, sit back and hope it'll all work out OR sit up, roll your sleeves up and take ACTION to get your decorating/styling/creative business on the road to amazing things!

Like you, I'm a visual learner, I learn best when I'm watching videos, filling in worksheets or reading picture books (ok maybe that one doesn't apply anymore but you get my drift..) so I've created this mentor program to incorporate plenty of visual learning references PLUS it's SUPER interactive with face to face teachings and advice from yours truly each week. You get direct access to my brain each week with a one hour LIVE online classroom setting plus a worksheet to work through before the next week's class. Don't worry, I won't mark your homework but I will be here for you when you have questions (I know you'll have plenty!).

I'm a firm believer in systems, processes and routines for business success but they don’t have to be boring or uninspiring. I’ve successfully worked out a formula to run a creative business AND make money from my passion. Are you ready to join me?

Who Is This Mentor Program For?

Has anyone ever told you, you can’t make money from doing what you love? Or that following your passion and hoping to monetise it is a waste of time? I've designed this mentor program for you to show you that it is possible.

This mentor program is specifically crafted for:

  • Stylists
  • Decorators
  • Designers
  • Homewares Retailers
  • Anyone looking to start a business in the decorating industry

Does this sound like you?

  • You can style a vignette with your eyes shut
  • You’re a walking encyclopedia of decorating knowledge
  • You hoard every decorating magazine you ever set eyes on
  • You thoroughly enjoy meeting and working with new clients and crafting a beautiful home for them


  • Tax time fills you with dread
  • You feel like the business is guiding you rather than you guiding the business
  • You wish you understood what your accountant/graphics designer meant when they speak to you in their industry jargon

Maybe you’ve been at it this for a while but your focus has been on the creative side of the business with less focus on the specifics of running the business smoothly behind the scenes. Or you’ve taken a tonne of courses and online workshops about running a business but don’t understand the technical jargon because no one has been able to explain it to you in a way you understand. That’s all about to change.

Who Am I and Why Should You Listen to Me?

Great question! I've worked my entire career in the creative industry. Starting off in visual merchandising with luxury handbag retailer Oroton, then moving into residential interior design on Sydney's lower north shore, property styling homes for sale and then into a buying role for an online homewares retailer working with Australia's best wholesale furniture and homewares suppliers. While in these roles I saw a huge gap in the market for affordable interior decorating services and set out to do something about it.


"I met Emma at one of the workshops she runs. I decided to join her Business of Decorating Mentor Program and it was the best decision I could have made to start my interior styling business. Having Emma's knowledge and advice guiding me through the process was priceless and I can't thank her enough for helping me to realise my dream of starting something that brings me so much joy!" - Alison, Alison Jane Styling

"In my business I believe in learning from the best and Emma definitely falls into that category. During our one hour call she answered some burning questions, gave me a few 'aha' moments and managed to help me avoid some costly mistakes. Highly recommend." - Amanda, Amanda Smythe Interiors

"Emma was nothing short of amazing! She really helped me discover and work out the fine details while motivating me and helping me start my business. I highly recommend working with Emma!" - Amanda, Amanda Mulder Interiors


  • WEEK ONE: Why Are you Even In Business?!

Let's work out what fuels you to get up and do what you do each day. Who's your ideal client?

  • WEEK TWO: Branding Your Creative Business

What your graphics design says about your business, why you need professional branding and how to work with a designer without getting ripped off.

  • WEEK THREE: Marketing Your Creative Business

How to sell your services without feeling icky, How to convert leads into paying clients + Social Media Marketing

  • WEEK FOUR: Pricing Your Creative Services

Pricing packages to keep you employed! Yay!

I'm ready to shake things up for you. I've got the tools you need to succeed.

This is your safe space to let your guard down and ask the questions you’ve been pondering at 2am (or 3am, or 4am... My preferred panic hour is 5am. FUN!)

Four weeks of tailored content to suit YOU and YOUR BUSINESS.

  • 1 hour group calls once a week to cover each week’s topic in depth with ME!
  • Access to call recordings, PDFs, worksheets and any video content.
  • A one-on-one call with me at the end of the program to run through any specific issues you're facing.
  • Access to a private Facebook group to share your experiences with other like minded business owners.


You could putter along on the same path you’ve trodden for years wishing you had the motivation to kick things into the next gear or you could join me for 4 weeks of kick ass content, fast paced motivation and solid advice to finally get you moving in the right direction for the next financial year.

Your investment in yourself and your business with this mentor program is $849.


I am capping the intake at 10 students so you all get fair and equal attention. Plus, I find when we have small groups like this the rest of the students feel safer to share and open up which is possibly my most favourite part of running these programs! There are no requirements to sign up to the program, you might be thinking of starting your business or you’re a few years in and need some guidance. The program will be tailored to our participants.

If you'd like to chat 1:1 prior to signing up to the program email [email protected] to schedule a 10 minute obligation free call.

Your Instructor

Emma Blomfield
Emma Blomfield

Hi! I'm Emma, entrepreneur, stylist and author. I'm on a mission to creatively reframe the most notoriously beau monde industry – Interior Design – with innovative solutions to living in style at any stage of your life.

Here I have created a easy source of inspiration aimed at burgeoning stylists and new business owners alike. These are the resources I wish I had when I was starting out. Join me as I share my creative repertoire and valuable industry knowledge whilst remaining true to my passion for Interior Decorating.

Frequently Asked Questions

When does the course start and finish?
The course starts on Thursday 24th October and runs for four weeks! Each Thursday at 10am we have a live video call where you get to interact directly with me for an hour in the group. Don't worry you aren't on screen with me, it's just me on camera :)
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.

Get started now!